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Nike + iPod nano

Newspaper current event by Brandon on 25 May 2006, tagged as fitnessnutrition, music, and technology

Nike and Apple have announced a partnership directed towards runners and iPod users called Track Your Run. The system consists of a sensor in the shoes that transmits data to the iPod nano and gives real-time voice feedback to the runner concerning their performance. After the run, the iPod can then sync with the computer to analyze the run in more detail.

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nano + lots of things by Brandon :: NR9

This news has really made me realize that Apple - maybe even more than PDA companies - stands to expand its functionality into much more than music. A few months ago, when I temporarily was PDA shopping, I considered just using my iPod calendar. In the end, it didn't have the features or the ease of use that I was looking for, but I have a rather old iPod; a future model could easily cover all of the PDA funtions I want.

Now, people who are looking for something to power their business on the run, there are probably better choices. But for most out there who are just looking to track a calendar, contacts, take pics/voice memos, etc. a camera or iPod seems the clear winner - as they are things that you'd carry around with you anyway. And, with the introducation of bluetooth headphones for the iPod, maybe Apple is moving to cover both of those bases.

Posted 28 May 2006, Hide, Reply