In the beginning of the modern Olympic games, athletes were required to be amateurs. That requirement extended beyond the sport they competed in and included any form of payment for athletic performance. Jim Thorpe’s performance in the 1912 Olympics exemplified this rule. However, as time went on, nations began suspecting one another of seeding the games with state professionals or other less-than-amateur entries. The United States truly bit the professional athlete bullet with the 1992 Dream Team that effectively changed the face of Olympic basketball. Now, nearly every athlete of dominance has some form of professional affiliation or monetary sponsorship and the games are inundated with advertisements and endorsements.
Are the Olympics better for having the best athletes or cheapened by the marketing associated with them?
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